7 July 2025 |

A New Era in Customer Experience Management: Channel-Agnostic Data Architecture with Artiwise CXM 2.0

A Major Shift in Customer Experience Management (CXM)

We’re witnessing a major transformation in the world of CXM.
Today, brands have the opportunity to analyze customer feedback from all channels—not separately, but holistically and intelligently through AI, under a single platform.

This transformation has a name: Artiwise CXM 2.0

 

Why Channel Independence Matters

Today’s customer interactions are fragmented across multiple channels: call centers, email, social media, chatbots, online reviews…

Each channel comes with its own data structure, making it incredibly difficult to gain a full picture of the experience or manage it end to end.

Until now, companies have tried to manage CX using disconnected reports from different tools.

Collecting, analyzing, and interpreting data separately for each channel has led to inefficiencies and the loss of a unified perspective.

This fragmented structure has been a major obstacle to speed and consistency in CX management.

Artiwise CXM 2.0 solves this at the root.
All your channel data is unified in a single data architecture—insights become centralized, actions more targeted, and processes much smarter.

 

A Global First: Channel-Agnostic CX Data Architecture

This new architecture enables you to:

✅ Consolidate all customer data in one unified structure
✅ Measure and manage CX across all channels from a single platform
✅ Generate faster reports, gain clearer insights, and take more effective actions

We are proud to be the first CXM platform in the world to achieve this.

For us, this is not just a technical milestone—it’s the result of our customer-centric vision.

 

From MVP to Scalable Platform

With Artiwise CXM 2.0, we’ve completed our MVP journey.

This means our platform is now fully scalable, sustainable, and ready to compete on a global stage.

The Bottom Line

Artiwise CXM 2.0 is not just a product update—it’s the beginning of a new era in CX.

The way you understand data, design your CX processes, and make strategic decisions will never be the same.

👉 Want to know more? Let’s talk!

 

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